FAINTING COW
VEGETARIAN RESTAURANT & BAR
BRAND IDENTITY • WEB DESIGN • MARKETING • VIDEO
Fainting Cow Vegetarian Restaurant & Bar emphasizes the benefits of plant-based foods while allowing small amounts of animal products. It takes a primarily plant-focused approach to eating, but including some meat and other animal products,
like eggs and dairy, in moderation for our "flexitarian" customers. Our assignment was to create a branding strategy that complimented their mission statement. We further completed marketing materials and the company website.



Color System

Branding & Logo Design

Interior Restaurant Design
Feast & Bounty
Nature, bounty, seasonality and a close focus on the richness of Hudson Valley Farms are the guiding principles of the Fainting Cow's approach to a creative vegetarian culinary identity. Executive Chefs Michelle Bouvant and William Lacey present an innovative menu, highlighting vegetable-forward cuisine.




Fish & Foul
We specialize in vegetarian cuisine. We cater to different levels of the vegetarian diet. We include fish and fowl for those who are "flexitarians".
Fresh Faire'
We partner with local Hudson Valley Farms to insure all of our ingredients are local, fresh and organic.



Dairy & Eggs
Yes...we use dairy products such as eggs, milk, cheeses and butter all locally sourced. We have an extensive cheese selection we pair with our select wines.




Menu Design

Business Card Design

Food Take-Out Box Design

Shopping Bag Design
Featured Video

Restaurant Website Design - Desktop Display
That's a Wrap!
Fun....Fun....Fun Project.
Everyone is super happy and the new marketing is a success!